Over $52 billion was spent on holiday shopping between November 1 and mid-December 2012 within the United States alone, according to StatisticBrain.com. There are thousands of customers throughout the country that have openly admitted to camping out in front of stores for days at a time just so that they can take advantage of the great deals that are made available during this busy time of the year. However, millions of people are still suffering from the aftermath of the financial crisis and economic recession of 2008. This clearly explains why there are so many people that are looking to save money during the holidays while also getting the gifts that they want for their family and friends. Fortunately, there are several effective ways that this goal can be accomplished.
Search for Coupons and Promotional Codes
Online coupons and promotional codes have taken the world by storm in recent years. Even though millions of consumers were using traditional coupons to save on holiday shopping long before the Internet was even developed, the response rate and overall interest in online coupons today is much higher than traditional coupons ever were in the past. Within the year 2012 alone, there was a 263 percent redemption rate of online coupons and promotional codes in the US. During the same time frame, traditional coupons had less than a one percent redemption rate, according to StatisticBrain.com.
If you truly want to maximize your savings during the holiday season, then you need to be vigorously searching for online coupons and promotional codes wherever and whenever you can find them. For instance, 10% off at JCPenney promo codes can truly go a long way for customers that enjoy purchasing hundreds of dollars of merchandise from this particular store each year. Keep in mind that the average life of a coupon is a little over two months. Therefore, even if you are able to find a good coupon in early October, you should save it and use it wisely during the holiday season.
Use the Internet as Your Guide
More and more consumers have been gravitating toward the Internet in recent years when it comes to holiday shopping primarily because of the substantial amount of money that can be saved by doing so. Keep in mind that online websites are able to offer competitive prices that traditional, brick-and-mortar stores cannot afford to offer their customers. This is primarily because of the extensive list of overhead expenses and associated costs that traditional businesses have to deal with just to be able to keep their doors open throughout the year. Therefore, if you are interested in saving a lot of money on great gifts this year, the Internet needs to be the first place that you look and you can visit this site if you are looking for some great coupons this season.
Sign Up for Mailing Lists
Another effective way to save a lot of money on your holiday shopping is to register for mailing lists. Many consumers try to shy away from offering their email and mailing addresses to retail stores and other companies because of the basic fear that they have of being bombarded with junk mail. When used wisely, mailing lists can become effective savings tools and reliable sources that will lead you to promotional sales and specials that many other consumers will never know about.
The key is to make sure that you limit your exposure by only registering for mailing lists that belong to companies and brands that you shop at frequently throughout the year. If you get a little too zealous about signing up for mailing lists, then your email inbox will quickly fill up with unwanted messages and marketing materials. Play it smart and only sign up for the brands that you love so that you will actually be excited to see their emails pop up in your Inbox occasionally.
Procrastination Will Cost You
Whether you decide to shop online or at traditional stores in your area, the last thing that you ever want to do is procrastinate. Waiting until the last minute, when it comes to holiday shopping, will leave you paying more money than you ever wanted to pay just to be able to get whatever products are left on the shelf. It is highly recommended that you start planning your holiday shopping trip weeks and even months in advance. There are quite a few websites that advertise official Black Friday advertisements months in advance, for example. Take the time to do the research, save up your money and plan ahead.
The Bottom Line
Coupons and promotional codes are distributed by retailers and brands in a wide variety of ways throughout the year. Make sure that you check the Internet first when you are making your plans, because chances are that you will always find the best deals online. Sign up to join mailing lists and customer clubs that are sponsored by your favorite retailers, because doing so will allow you to have the insight that you need to save the most money on your purchases whenever possible.